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The moment they're ready to buy is
not the time to go hunting
Most brands send buyers to a map with pins and a prayer. Live dealer inventory on your product page - so every shopper who can't buy online knows exactly who has it, how close they are, and whether it's in stock. no redirect. No dead end.
from sign up to live on your site
Inventory status by product & variant
0 Engineering resources required
Built for specialty brands selling through dealer networks
86%
of shoppers start their research online
Even when the purchase ends in a physical store. Your product page is the top of the funnel for nearly every buyer — including the ones who will never hit your checkout button.
Capital One Shopping, 2026
45%
of consumers prefer to buy in-store
Versus 28% who prefer to buy online. Physical retail still closes the majority of purchases including the high-ticket categories where specialty brands live.
Capital One Shopping, 2025
11pts
consumers buying new products in-store YoY
Daily online shopping dropped 12 points in the same period. The buyers your product pages are reaching are increasingly planning to close the purchase somewhere physical.
Salsify Consumer Research, 2026
Six situations where the demand was real.
The path to buy it wasn't.
Whether you sell exclusively through dealers or split DTC and retail, there are situations where every specialty brand hits the same wall. These are the ones where a clear, inventory-backed path to a dealer changes the outcome.
You don't sell direct — every online visitor is dealer-bound demand
Your site drives real traffic. Content, paid search, social — all of it lands on your product pages. Then it hits a wall: no buy button, no next step, no clear path to a dealer who actually has it. The shopper leaves. The dealer never knew they were there.
Every product page visit with purchase intent has somewhere to go — a specific dealer, with confirmed stock, close by.
Some products only exist through your dealer channel
Dealer-exclusive colorways, limited runs, regional configurations. Shoppers find them on your site, want them, and have no path to purchase. Without inventory visibility at the dealer level, that desire goes nowhere — or to a marketplace where you lose margin and any record of the sale.
Dealer-exclusive products stop being invisible to online shoppers. There's a clear path — and it stays in your ecosystem.
Your DTC is out of stock, but your dealers aren't
The product page says "Out of Stock." The shopper closes the tab. Meanwhile, three dealers within 20 miles have it on the shelf. That inventory exists. That demand exists. They just never found each other.
A stockout on your site stops being the end of the conversation. It becomes a handoff to a dealer who has it.
You sell DTC in the US, but you have dealers everywhere else
International shoppers land on your product pages but can't check out. You have stocking dealers in their market — you just can't get them there. Those visitors bounce. The demand was real. The path wasn't.
International shoppers stop hitting a wall. The dealers in their market show up. The purchase has somewhere to go.
Online purchase isn't legally possible — the journey has to end in-store
Firearms, certain knives, regulated consumables — the purchase must happen at a physical dealer, full stop. The brand's job isn't to close the sale online. It's to get someone who's ready to buy to the right dealer, with confidence that the product is actually there.
The purchase has to happen in-store. This makes sure the shopper gets there — to the right dealer, with the right stock.
Some products just shouldn't ship — or can't be bought sight-unseen
Wakeboards, kayaks, high-end instruments, lift kits that need a shop to install — products nobody sensibly buys without seeing first, or that cost more to ship than they're worth to move that way. The product page is research. The purchase is in-store. The question is whether the shopper can bridge that gap without calling around.
Shoppers know who has it nearby before they leave the house. The dealer gets a visit from someone who already decided to buy.
This works alongside your existing DTC checkout — not instead of it. For every shopper your site can serve, nothing changes. This is specifically for the ones it can't: out-of-stock products, regulated items, dealer-exclusive SKUs, international markets, and buyers who prefer to shop in person. It adds a path. It doesn't reroute the ones you already have.
Your product page creates the want for every shopper.
It only completes the purchase for some of them.
A buy button is one answer. It doesn't work for the shopper who needs to experience it before buying, or hits an out-of-stock, or wants the variant only your dealers carry, or lives somewhere you don't ship. Traditional dealer locators were built as a navigation tool buried in the footer, not a fallback for the shopper who just decided they want the thing and can't complete that decision online. That's where demand disappears.
The "call around" death spiral
Shoppers who can't find it locally don't call twelve dealers. They open a new tab. That tab is usually a marketplace, a big box retailer, or a competitor. The sale is gone — and you'll never know it happened.
Stale locator data nobody maintains
Most dealer locators haven't been touched in years. Closed stores, outdated addresses, dealers who stopped carrying the brand two seasons ago. A shopper who drives somewhere that doesn't exist doesn't come back. They just stop trusting you.
No inventory signal = no confidence
Even when a shopper finds a dealer, they have no way to know if that dealer has their product, their specific variant, in stock. The drive is a gamble. Most won't take it. And the ones who do and come up empty don't give you a second chance.
Built demand with nowhere to go
You built a real product page. You drove real traffic to it. Someone landed there, read through it, and wanted to buy. Then there was nowhere to go. The content budget, the SEO work, the paid click — all of it terminating at a map that can't tell them anything useful. A dealer locator with no inventory signal is a dead end dressed as a solution.
Live inventory.
On every product page.
One button on your product page. One click opens a modal showing nearby dealers and their real-time stock for the exact product, and variant, the shopper is already looking at. No new page. No navigation away. No guessing.
01
Shopper lands on your product page
Specific product, specific variant. They've already decided they want it. What happens next determines whether that want goes anywhere.
02
They click "Find at a Dealer Near You"
A modal opens on the page. No redirect, no new tab. Zip code auto-detected or typed in. They stay in your world.
03
Live stock status, immediately
Dealers sorted by proximity, each showing real-time availability for this product and this variant: Available, Out of Stock, or Contact. No guessing.
04
Shopper walks in knowing it's there
They confirmed stock before they got in the car. The dealer gets a buyer, not a browser. You recover demand that would have disappeared.
We'd been sending buyers to a map for years. When we saw how many were using the dealer locator and actually showing up at shops with stock confirmed, we realized how much we'd been losing before. Our dealers noticed it within one quarter.
Jeff Hardin
Director of Marketing · Outdoor Brand
The out-of-stock use case was the surprise. We thought this was mainly for products we don't sell online. But the volume we're routing to dealers when our DTC inventory runs out, that was real revenue we were just walking away from.
Rachel Torres
VP Ecommerce · Specialty Brand
Our dealers kept asking why the website wasn't sending them customers. Now it is. We can actually show them exactly how many shoppers found them through our product pages. That changed the sell-in conversation completely.
David Kwan
National Sales Director Instrument Brand
What actually changed
Not another "upgrade." A different category of tool entirely.
Traditional Dealer Locator
Quivers — Live Inventory
Where it lives on your site
Real-time inventory by product & variant
Availability status (in stock / out / contact)
Dealer proximity ranking
Works for regulated / non-DTC products
Stays on your site (no redirect)
Works alongside existing DTC checkout
Implementation time
Shopper search data by product & location
Nav / Footer page
-
-
Map only
Partially
-
Yes
Days - Weeks
-
✔ On the product page, where they're deciding
✔ List, distance sorted
✔ Built for it
✔ Inline modal
✔ Additive, not a replacement
✔ Under 20 minutes
✔ Every search, product, location
✔
✔
Twenty minutes.
Zero dev resources.
One line of embed code. No platform migration, no dev sprint, no waiting on an engineering queue. Your team can have this live on product pages faster than most companies can schedule the kickoff meeting to discuss it.
Dealer connections, inventory sync, modal configuration — handled. You place the code. It runs.
Connect your dealer network
Your existing dealer list imports automatically. POS-connected dealers sync inventory in real time.
Configure & brand the modal
Match your brand's colors, button style, and label text. No design hand-off required.
Drop the embed on your product pages
One line of code. Works on Shopify, BigCommerce, WooCommerce, or any custom stack.
You're live — every product page has a next step
Every visitor who can't or won't buy online now has a real next step. The shopper gets an answer. The dealer gets a visit. The demand doesn't disappear.
From zero to live on your product pages
No engineering sprint. No platform migration.
No waiting.